Meet The Pack

Meet the Pack Behind the Paw Prints Our home is full of four-legged mischief-makers — and every product is made with their safety (and sniffers) in mind.

  • 🦊 Foxy – Chief scent tester and inspiration

  • 🐶 Arnie – Mud enthusiast, shampoo bar connoisseur

  • 🐢 Spartacus – Shelled, stoic, and always watching

  • 🐕 Pablo & Mabel – Resident snugglers and quality control

We don’t just test on humans first — we live with the pets we create for. That’s heart-led care, not just pet-safe claims.

“Foxy & Ruby boutique pet care products — natural, dog-safe grooming & fragrance UK”.

Why Giving Back Matters to Us

Foxy wasn’t just our inspiration — she was a rescue. She came into our lives full of love, mischief, and that unshakable sense of gratitude that rescue pets seem to carry in their eyes. And with her, came a promise: if we ever built something beautiful, we’d use it to give back.

That’s why we set up our Pre-Loved section within our retail space in Old Dairy Farm, Upper Stowe. NN7 4SH. We ask happy pets to donate their unused items to go towards helping those still looking for their forever homes through independent animal rescue charities across the UK — the ones on the front lines giving forgotten animals a second chance.

Because this brand was born from love and rescue — and it’s only right we pass that kindness on.

Take a look